Bloggin Ads

Choosing something is very hard in life if you’re an indecisive person. Don’t worry though because it’s a natural thing if you can’t decide which to choose. If you run a money making blog or you’re trying to make some money off advertisements on your blog, I’m sure you’ve probably tested a whole bunch of different advertising networks. Some of the big names are Google Adsense, Bidvertiser, or even John’s TTZ Media. There are just so many that choosing the correct advertisement network to use on your blog is just very difficult. No matter what you choose, they’ll probably only meet your standards, but not your readers.

Ad networks are pretty there to give some incentive to bloggers through clicks and impressions. Most networks only pay you depending on how many clicks you receive, but I know there are some that pays strictly on impressions only. Impressions is depending on how many visitors you get to your blog that loads the ad campaigns that the networks give you.

There are many different ad campaigns that you could choose from to meet the topic of your blog. Google Adsense tends to match your keywords to their database and provide ads based on that, but you could pretty much choose what you want in your Adsense account dashboard. Having the correct targeted ads on your blog is a huge thing if you wish to actually receive clicks and earn money.

Lets say for example that your blog is about dogs and cats. If you’re visitors are coming to your blog and seeing that your ads are for computers or houses, you’re probably not going to get a click. This is an example of a non-targeted ad. Some cheap ad networks just place any type of ad on your blog and these are the ones you steer clear of. You would never want a porn banner or porn links to pop up in your blog’s content because it’ll definitely turn away your readers.

This comes to a great point about having banner ads or text link ads. It actually really depends on what you would like to see roaming on your blog, but some ad networks suck at one or the other. The banner ads I’ve seen are the ones that actually don’t relate to what you want. This is due to a poor system that the network uses to match your keywords or your specific options. Your best bet is that text link ads would be small enough to miss your readers’ eyes if there is a mistake.

It is very difficult to choose the right company that would meet your requirements no matter what you are seeking for. You would practically have to test every single one before you find one that meets what you need. This is where I’m going to give you a heads up on my buddy Tyler Cruz’s latest updated project.

Tyler has been working on his site, PublisherSpot, for some time now and it has actually been online for over 2 years. He recently did some major updates on the site and it’s actually going to blend in very well with the topic of choosing the right ad networks.

How would you guys react if I tell you that PublisherSpot is actually a directory full of advertising network reviews. That’s right, choosing the right ad network is a lot easier now because Tyler does in depth reviews of each network.

The reviews are done by creating a new account, and spending 6-12 hours testing the network itself. No one would have to worry about the reviews being rigged because everything is done with a new account and anonymously. It provides a ease of knowing that the reviews really are showing what an ad network does to its publishers.

I’ve actually checked out a few of the network reviews done on PublisherSpot and I must say that the reviews discuss everything of the particular network.

• Features
• Controls
• Available Types and Formats (sizes)
• Reporting (how your ads are clicked and when)
• How To Get Started
• Referral Program
• Payment
• Support
• Summary

As you can see, PublisherSpot allows any blogger or website owner to do a bit of research on of an ad network before going forward with ad placements. I’m pretty sure some of you guys have tested out ad networks that pay a lot higher than others, but totally suck in tracking clicks and sending out payments. Since PublisherSpot is an open community to anyone, you could vote on a 1-10 scale of that particular network. This pretty much allows a better feel of how others like or dislike an ad network.

I must say that when coming to getting paid on ad networks, it is very important. If you’re a blogger that just places ads on your blog for the heck of it, then I bow to you, but most bloggers place ads to just earn a few cents per click. Most of the networks require a minimum of a least $20 with some that have exceptions to that. The thing that I find hilarious is how ad networks start “failing” when they’re about to send out your payment.

There could be reasons such as fraud clicks, wrong ad placements, tracking errors. The problem that I find that actually causes a lot of problems is where the ad networks pays out to. Now most of us have Paypal to receive money, but some ad networks require accounts to AlertPay or other sites. I find this very inconvenient when you know that you won’t be able to withdraw your money. The next best thing to do is to just spend it, but you won’t be saving anything.

The latest PublisherSpot feature is their search function of going through ad networks in the directory that matches what you would like. It’s really cool how I would be able to find a network that pays by Paypal or has a high referral program. It saves a lot of time and a lot of work when you realize that PublisherSpot provides everything you will need.

The Critique

Great work on getting PublisherSpot redone and running again. These type of sites really do help us bloggers realize what we’re actually looking for. It saves a lot of time when we don’t have to do all the dirty work However, there are some problems that I see that may require some of your attention.

• The width of the site seems a bit small, so it’ll look horrible on high resolution monitors.
• The blog should be updated each day just with a small summary of a previous ad network review.
• A commenting system for the vote system should be implemented asap, but I understand you’re currently working on it.
• Voters should have to register before they are allowed to vote. This would allow the voting system to have a more realistic result.

After reading this post, I hope that you guys would realize that there are many ad networks out there and you really need to choose the right one if you wish to start publishing ads on your blog. Tyler created PublisherSpot just to help all of us, so I highly suggest utilizing the site to help your blogging venture.